Curated pre-owned watches.
At the lowest prices on the market, guaranteed.
Featured
Rolex Datejust black baton dial ref. 16200
$4,900
Jaeger-LeCoultre Master Reveil ref. 141.8.97 / Q1418420, complete set
$4,500
Rolex GMT-Master II ref. 16713, complete set from 1993
$9,850
A. Lange & Söhne Saxonia Thin ref. 211.026, complete set
$14,000
Vacheron Constantin Patrimony ref. 39004
$4,900
Nomos Club Campus Neomatik 39 ref. 765
$1,550
Buy, sell, and trade with confidence.
According to a 2023 study commissioned by Watchfinder & Co., approximately 80% of fake watches today are so-called "super-fakes," meaning they are virtually indistinguishable from their genuine counterparts to the untrained eye. Just five years ago, this figure was only 20%. This is a significant concern given that 23 million counterfeit watches are circulating the U.S. market alone. As a result, 54% of Americans who have been duped by a fake now say they would never consider purchasing pre-owned again.
Percentage of counterfeit watches in the U.S. that are classified as super-fakes*
2018
2023
*Source: Watchfinder & Co.
Counterfeit watches often appear authentic for the first month or so, but eventually break down or fall apart owing to their inferior quality. Unlike genuine timepieces, fake watches are denied servicing and repairs by reputable watchmakers, and cannot legally be sold through any platforms or stores. Nothing feels worse than realizing that the watch you just bought is not real — and is effectively worthless.
We take this issue very seriously. Our expertise in sourcing and authenticating watches ensures that we never sell a counterfeit. We are meticulous in disclosing all details and facts about a watch, providing accurate pictures and full transparency in every listing. We are proud to report that we have never sold a fake watch and are committed to maintaining this standard.